Why Smart People Defend Bad Ideas

I found this essay by Scott Berkun this morning while browsing the internet before work. I am not going to say much on it, just that it is really interesting. Below are a few paragraphs plucked from the essay.

That said, the more homogeneous a group of people are in their thinking, the narrower the range of ideas that the group will openly consider. The more open minded, creative, and courageous a group is, the wider the pool of ideas they’ll be capable of exploring.

Some teams of people look to focus groups, consultancies, and research methods to bring in outside ideas, but this rarely improves the quality of thinking in the group itself. Those outside ideas, however bold or original, are at the mercy of the diversity of thought within the group itself. If the group, as a collective, is only capable of approving B level work, it doesn’t matter how many A level ideas you bring to it. Focus groups or other outside sources of information can not give a team, or its leaders, a soul. A bland homogeneous team of people has no real opinions, because it consists of people with same backgrounds, outlooks, and experiences who will only feel comfortable discussing the safe ideas that fit into those constraints.

People worry about the wrong thing at the wrong time and apply their intelligence in ways that doesn’t serve the greater good of whatever they’re trying to achieve.

The lesson is this: “Speed kills”. I was never very good at pool, but this one guy there was, and whenever we’d play, he’d watch me miss easy shots because I tried to force them in with authority. I chose speed and power over control, and I usually lost. So like pool, when it comes to defusing smart people who are defending bad ideas, you have to find ways to slow things down.